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... Организуя PR своего бизнеса
Книга предназначена для тех, кто утверждает свой имидж, кто способен добиться серьезных результатов в своем деле, преусп ...
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Building Strong Brands
As industries turn increasingly hostile, it is clear that strong brand-building skills are needed to survive and prosper ...
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FOREX: учебное пособие
Основная идея этой книги состоит в том, чтобы рассказать читателю об электронной торговле валютой на мировом рынке FOREX ...
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Managing Brand Equity
The most important assets of any business are intangible: its company name, brands, symbols, and slogans, and their unde ...
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Marketing on a Budget
A direct working manual to maximize useful practical tips and hints. Explaining ways to save money on buying in marketin ...
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The Strategy of Conflict
"In eminently lucid and often charming language, Professor Schelling`s work opens to rational analysis a crucial fi ...
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